Curby’s Express Market

Brand Identity, Signage & Environmental Graphics, Packaging

Brand identity and environmental design for a new breed of convenience store.

The new brand highlights both a curbside drive-thru with all the c-store essentials and an approachable and loyal mascot that’s with you on your morning or afternoon commute. 

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From creating elevation drawings with branding, graphics and finish selections to designing menus, packaging, uniforms and initial marketing materials, every detail was thought through to bring the new environment to life.  

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