Raising Cane’s Football Campaign

Point-of-Purchase Design, Campaigns, TV & Motion Graphics

Branding and promotional campaign celebrating Raising Cane’s football fandom

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Each custom logo was designed to take on the unique characteristics of that particular school and team, nodding to their cultures and traditions and proving that Raising Cane’s understood them like only a true fan could.

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To help drive traffic, Raising Cane’s-themed refrigerator schedules were designed for each of their nearly 40 sponsorship teams. These customized souvenirs were given away to customers and fans all season, providing a fun and useful way to keep Raising Cane’s top of mind each week during football season.

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